Stefan Mersch

Senior Revenue Operations Consultant

YOYABA

Revenue OperationsStrategicRemote📍 Europe
Posted by Stefan Mersch•

Overview

You're a consultant who steps into fractional Head of RevOps roles for YOYABA's B2B SaaS clients—companies like Lucanet, TPRO, and Infoniqa that are backed by PE or VC firms. You work directly with CROs, CFOs, and RevOps leaders to design their go-to-market strategies and then actually build out the systems and processes in their CRMs (HubSpot, Salesforce) to execute on those strategies. You also mentor YOYABA's team of junior RevOps consultants.


Role Snapshot

AspectDetails
Role TypeFractional Head of RevOps / Senior Consultant
Sales MotionN/A - You're the consultant helping clients build their sales motions
Deal ComplexityStrategic - Working at exec level on GTM strategy
Sales CycleN/A - Internal consulting role
Deal SizeN/A - You're not selling, you're delivering
Quota (est.)N/A - Likely measured on client delivery, utilization rate

Company Context

Stage: Bootstrapped/Private (no funding data available)

Size: 69 employees

Growth: RevOps team operating at capacity since early December, can't keep up with demand—hence the €10K signing bonus urgency

Market Position: Positioned as "not just another HubSpot/Salesforce agency" but strategic GTM consultants. Working with PE/VC-backed scale-ups, which suggests they're in the mid-market consulting space.


Consulting Reality

Client Portfolio:

  • You'll likely juggle 2-4 active client engagements at once
  • Clients are B2B SaaS companies in scale-up phase (probably $5M-$100M ARR based on "PE/VC-backed scale-ups")
  • Mix of retainer work and project-based engagements

Work Split:

  • Strategic planning with exec teams (designing territories, comp plans, forecasting models, tech stack decisions)
  • Hands-on CRM configuration and process implementation
  • QBRs and status updates with client stakeholders
  • Internal mentoring of junior consultants

Team Structure:

  • You work alongside other senior consultants
  • You mentor junior RevOps consultants (they probably handle more tactical execution)
  • Report to RevOps practice lead or directly to Stefan (who posted this)

What You'll Actually Do

Time Breakdown

Client Strategy Work (30%) | Hands-On Implementation (35%) | Client Meetings (20%) | Internal/Mentoring (15%)

Key Activities

  • Strategic Planning Sessions: You sit with a client's CRO or CFO and map out their sales org structure, territory design, quota setting, compensation plans, forecasting methodology. You're translating business goals into operational requirements.
  • CRM Build-Out: You're in HubSpot or Salesforce configuring pipelines, custom objects, automation workflows, reporting dashboards. A lot of this is custom work because every scale-up's GTM motion is different.
  • Process Documentation: You write playbooks, build training materials, document the systems you build so clients can actually use them after you're gone.
  • Fractional Leadership: You attend their revenue leadership meetings, weigh in on hiring plans, help debug why conversion rates dropped, advise on tool selection. You're acting as their Head of RevOps without being on payroll full-time.
  • Junior Consultant Mentoring: You review their work, teach them how to approach problems, help them level up their skills. YOYABA has juniors, and part of your job is developing them.

The Honest Reality

What's Hard

  • Context Switching: You're jumping between 3-4 different clients with completely different tech stacks, GTM motions, and org structures. Keeping all the context straight is mentally taxing.
  • Messy Handoffs: Clients often have half-built systems, bad data, or conflicting priorities from different execs. You're frequently cleaning up messes before you can build anything new.
  • Scope Creep: "Can you also look at our marketing ops?" "Can you help us hire an SDR manager?" Consulting engagements expand, and you have to manage boundaries.
  • Implementation Reality: You design something clean and logical, then you have to work within the client's political constraints, budget limitations, and timeline pressures. What you build is rarely as elegant as what you planned.
  • Travel Possible: With European clients, you may need to be on-site occasionally for workshops or QBRs, even if role is mostly remote.

What Success Looks Like

  • Clients extend their engagements or bring you in for new projects
  • The systems you build actually get used (not just documented and ignored)
  • Junior consultants you mentor start taking on more complex client work
  • You build frameworks and methodologies that YOYABA can reuse across clients

Who You're Working With

Primary Stakeholders:

  • CROs and VPs of Sales at scale-up SaaS companies
  • CFOs (especially at PE-backed companies focused on efficiency metrics)
  • Existing RevOps leaders who need specialized help or extra capacity

What They Care About:

  • Efficiency Metrics: PE-backed companies are obsessed with capital efficiency—they want to see cost per lead, CAC payback, sales productivity metrics
  • Scalability: They're growing fast and their current processes are breaking—they need systems that work at 2x the team size
  • Forecasting Accuracy: CFOs need predictable revenue. They want pipeline management and forecasting rigor.
  • Speed: They needed this done yesterday. You're brought in because they don't have time to hire and ramp a full-time person.

Requirements

  • You've been a Head of RevOps or Senior RevOps Manager at a B2B SaaS company (probably $10M+ ARR) or done this consulting work before
  • You can walk into a meeting with a CRO and discuss sales capacity planning, territory design, and comp plan modeling—not just "how do I build this report in Salesforce"
  • Deep technical expertise in either HubSpot or Salesforce (ideally both)—you can configure complex automation, custom objects, and reporting without needing an admin
  • You've built revenue processes from scratch or redesigned broken ones at scale-up stage companies
  • You're comfortable mentoring and developing junior team members
  • You can manage your own client relationships and workload without much oversight
  • Based in Europe (required for the signing bonus, likely for timezone/client alignment too)
  • Comfortable working in ambiguous, fast-moving environments where priorities shift