Scott N. Levy

Senior Associate, Client Services

Fohr

Customer SuccessBalancedConsultativeOn-site📍 NYC
Deal Size: $30K-150K per campaign
Posted by Scott N. Levy

Overview

You run the day-to-day execution of influencer marketing campaigns for brands using Fohr's platform. You use the tech to identify which creators to work with, then handle all the operational work - outreach, negotiations, content review, performance tracking. You're supporting an Associate Director or Director who owns the client relationships.


Role Snapshot

AspectDetails
Role TypeCampaign Manager / Client Services Coordinator
Sales MotionSupport role - no direct sales responsibility
Deal ComplexityOperational execution of campaigns
Sales CycleN/A
Deal SizeSupporting campaigns of $30K-150K
Quota (est.)Campaign delivery and performance metrics

Company Context

Stage: Later stage (89 employees suggests past Series A/B)

Size: 89 employees

Growth: Hiring multiple Client Services roles - need more people to execute campaigns as client base grows

Market Position: Using predictive tech to differentiate in influencer marketing - still requires lots of human work to execute campaigns


GTM Reality

Pipeline Sources:

  • You work on campaigns that are already sold - no business development responsibility
  • Your performance affects renewals (if campaigns go well, clients stick around)

Team Structure: You report to an Associate Director or Director who manages client relationships

Cross-functional: Work with creator community team, analytics for reporting, possibly legal/finance for contracts


Competitive Landscape

Main Competitors: Influencer agencies, other platforms (CreatorIQ, AspireIQ, Traackr), brands doing this in-house

How They Differentiate: Predictive data to select creators who'll drive real performance, not just engagement

Common Objections: N/A - you're not in sales conversations

Win Themes: Proving that data-driven creator selection works better than gut instinct


What You'll Actually Do

Time Breakdown

Creator Outreach (30%) | Campaign Management (35%) | Content Review (20%) | Reporting (10%) | Admin (5%)

Key Activities

  • Creator identification and outreach: Using the platform to search for creators matching campaign criteria, reaching out via email/DM, following up on non-responses
  • Negotiations and contracting: Discussing rates and deliverables with creators, getting them to sign contracts, chasing down W-9s and payment info
  • Campaign briefing: Sending creators detailed briefs on what to post, brand guidelines, key messages, posting dates
  • Content review and approval: Reviewing creator content before it goes live, giving feedback, getting client approval, managing revisions
  • Performance tracking: Pulling analytics from the platform, creating reports showing campaign metrics, flagging underperformance
  • Creator wrangling: Following up with creators who miss deadlines, troubleshooting issues, managing last-minute changes

The Honest Reality

What's Hard

  • Creators are flaky - you'll spend a lot of time chasing people who don't respond or miss deadlines
  • Negotiating rates with creators who have inflated ideas of what they're worth
  • Managing 10-15 creators per campaign means constant follow-ups and status checks
  • Content often doesn't match the brief on first submission - lots of back-and-forth revisions
  • You're the person handling all the unglamorous ops work while someone else manages the client
  • Tracking down creator analytics and compiling reports is tedious and time-consuming
  • Platform might help with selection, but execution is still very manual

What Success Looks Like

  • Campaigns launch on time with all creators posting as scheduled
  • Content quality meets brand standards without excessive revisions
  • Performance hits targets (varies by campaign - awareness, engagement, conversions)
  • Clients and your manager hear minimal complaints about execution
  • You manage campaigns efficiently without constant escalations

Who You're Supporting

Internal Stakeholders:

  • Associate Director or Director who owns client relationships
  • Clients (indirectly) - mostly brand marketing managers

External Partners:

  • Influencers/creators across Instagram, TikTok, YouTube (mostly micro and mid-tier)

What They Need From You:

  • Smooth campaign execution without surprises
  • Creator relationships that feel professional and organized
  • Accurate, timely reporting on campaign performance

Requirements

  • 2-4 years in influencer marketing, social media, or digital marketing
  • Experience with creator outreach and campaign coordination
  • Familiarity with Instagram, TikTok, YouTube and how creator content works
  • Strong organizational skills - you're tracking lots of moving parts across multiple campaigns
  • Comfortable in spreadsheets and campaign management tools
  • NYC-based - in-office role