BDR - Remote Worldwide

Overview

You're a BDR working remotely for one of Lavendo's B2B SaaS client companies. You spend most of your day cold calling and emailing prospects to book qualified meetings for AEs. You work EST business hours (9am-6pm Eastern) from wherever you are in the world.

Role Snapshot

Company Context

Stage: You're placed at various client companies through Lavendo (recruiting firm)

Size: Client companies vary - likely early-stage startups (Series A-B)

Growth: Lavendo is actively hiring BDRs, suggests multiple client placements available

Market Position: You'll be selling for companies Lavendo recruits for - expect varied products/markets

GTM Reality

Pipeline Sources:

• 90%+ Outbound - cold calling from lists, LinkedIn outreach, email sequences
• 10% Warm - referrals, marketing inquiries that need follow-up
• No significant inbound flow - you're building pipeline from scratch

SDR/AE Structure: You report to sales leadership at the client company, hand meetings to their AE team

SE Support: Varies by client - likely minimal involvement at BDR stage

Competitive Landscape

Main Competitors: Unknown - depends on which client company you're placed with

How They Differentiate: Varies by client product

Common Objections: "Not interested", "Send me info", "Call back next quarter", immediate hang-ups

Win Themes: Getting someone to actually take the call and agree to a 15-minute discovery meeting

What You'll Actually Do

Time Breakdown

Cold Calling (60%) | Email/LinkedIn (25%) | Admin/CRM (15%)

Key Activities

• Cold Calling: 50-80 dials per day. Most go to voicemail. You're trying to catch someone live and get them interested enough to book a meeting. You'll hear a lot of "no" and dial tones.
• Email Sequences: Send 30-50 personalized emails daily. Open rates are low (10-20%). You're trying to get responses to book calls.
• LinkedIn Outreach: Send connection requests and messages. Many go ignored. Occasionally someone responds.
• CRM Hygiene: Log all activity in Salesforce or HubSpot. Update lead status. Track what messages are working. Your manager reviews these metrics daily.
• Meeting Handoffs: When you book something, brief the AE on what you learned. Attend first 5 minutes sometimes.

The Honest Reality

What's Hard

• You get rejected 95% of the time. Most calls don't get answered. Most emails get ignored. You need thick skin.
• The base salary is low ($1.5K-$2K/month). You're banking on bonus hitting to make this worthwhile.
• Working EST hours from a different timezone means early mornings or late nights if you're not in the Americas.
• Cold calling is repetitive. Same pitch, different person, hundreds of times per week.
• You might get placed at a client company selling a product you don't fully understand at first.
• No-shows happen - you book a meeting, the prospect ghosts, and it doesn't count toward quota.

What Success Looks Like

• Hitting 15-25 qualified meetings per month consistently
• 2-3% connect rate on cold calls (actually getting someone on the phone)
• 15-20% of meetings showing up and being "qualified" by AE standards
• Bonus checks coming in quarterly based on meeting volume

Who You're Selling To

Primary Buyers:

• Varies by client - could be marketing directors, ops managers, CTOs, founders
• Mid-level decision makers who can at least take an intro call

What They Care About:

• Not wasting their time on irrelevant sales pitches
• Whether you've done basic research on their company
• If the product actually solves a problem they have right now

Requirements

• Must work EST business hours (9am-6pm Eastern) - non-negotiable
• B2B cold calling experience required - they want people who've done this before
• Comfortable making 50-80+ calls per day and hearing "no" constantly
• Reliable internet connection and quiet workspace for phone calls
• English fluency for US/Canada calling
• CRM experience (Salesforce, HubSpot, or similar)
• Self-motivated - you're remote and need to hit dial without supervision