SDR (CDMX Hybrid)

Overview

You work as an SDR for one of Talent In Acquisition's U.S.-based B2B clients. Your day is outbound prospecting: cold calls, email sequences, and LinkedIn outreach to book qualified meetings for account executives. You're employed through the agency but take direction from the client company's sales leadership.

Role Snapshot

Company Context

Stage: You're placed at various client companies—could be Series A startups or established growth-stage B2B SaaS

Size: Talent In Acquisition is 16 people; your actual client company varies

Growth: This is a staffing model—you're nearshore talent for U.S. companies

Market Position: You're working for the agency's clients, not building their internal pipeline

GTM Reality

Pipeline Sources:

• 90%+ Outbound - cold calling, email sequences, LinkedIn prospecting
• Maybe some inbound if the client has marketing generating leads, but you're primarily hunting

SDR/AE Structure: You feed meetings to the client's AE team. You don't work alongside other Talent In Acquisition SDRs—you're embedded with the client's sales org.

The Reality: Each client company has different tools, CRM hygiene, ICP, and expectations. You adapt to their process, not the other way around.

Competitive Landscape

Your Competition: Other nearshore staffing firms (Crossover, Deel, LatAm talent agencies)

The Angle: Cost arbitrage—U.S. companies get English-fluent SDRs at $20K/year vs $50-70K for U.S.-based reps

Common Challenge: Time zone overlap—you're hybrid in CDMX working with U.S. teams, likely need some coverage of U.S. business hours

What You'll Actually Do

Time Breakdown

Cold Calling (40%) | Email/LinkedIn (30%) | CRM/Admin (20%) | Meetings (10%)

Key Activities

• Cold Calling: 50-80 calls per day to your assigned ICP. Most don't answer. You leave voicemails and try to catch them at the right time.
• Email Sequences: Writing and sending personalized outreach emails. You're following the client's sequences but may be asked to customize.
• LinkedIn Outreach: Connection requests, InMails, engaging with prospect content. Depends on the client's social selling approach.
• Meeting Qualification: When someone responds, you run a quick discovery call (10-15 min) to qualify them before booking with an AE.
• CRM Hygiene: Logging activities in Salesforce/HubSpot, updating lead statuses, keeping your pipeline current.
• Sync Meetings: Weekly 1:1s with your manager at the client company, pipeline reviews, coaching sessions.

The Honest Reality

What's Hard

• Low Salary: $20K USD/year ($1,667/month) is below typical SDR compensation, even for LATAM. No equity, limited upside.
• Hybrid Requirement: You're commuting to an office in CDMX for a remote-first role supporting a U.S. company—unclear why this is necessary.
• High Rejection: You're cold calling. Most people don't want to talk to you. You need thick skin for daily rejection.
• Client Dependency: If the client's product is hard to sell, their ICP is wrong, or their AEs don't close—you still have a meeting quota to hit.
• Limited Career Path: You're a contractor through an agency. Promotion and development depend entirely on the client relationship, which may or may not materialize.
• Time Zones: Likely working some afternoon/evening hours to overlap with U.S. teams, even though you're hybrid in CDMX.

What Success Looks Like

• Hitting your monthly qualified meeting quota (typically 15-25)
• AEs showing up to your meetings and progressing them to opportunities
• Getting positive feedback from the client company's sales leadership
• Potentially converting to a direct hire with the client (not guaranteed)

Who You're Selling To

Target Prospects (varies by client):

• Mid-market B2B buyers: Directors, VPs, C-suite depending on the client's product
• Industries vary: SaaS, tech, professional services, manufacturing

What They Care About:

• Whether you've done basic research (visited their website, know their company)
• What problem you solve that's relevant to them right now
• Not wasting their time—can you articulate value in 30 seconds?

Requirements

• Fluent English (you're talking to U.S. prospects and working with U.S. sales teams daily)
• Based in CDMX with ability to work hybrid (office days TBD)
• Comfortable with high-volume cold calling and rejection
• Willingness to work some U.S. hours for team overlap
• CRM experience (Salesforce, HubSpot, or similar)
• Self-motivated—you're remote/hybrid with less direct oversight than a traditional office SDR role