Overview
You're making cold calls to healthcare providers (likely clinics, sports medicine practices, physical therapy centers) to introduce StemWave's medical device technology and book qualified meetings for Account Executives. You're working territory lists, doing follow-up sequences, and measured purely on how many qualified meetings you set that actually happen. The product addresses patient pain management, which gives you a real clinical value story to tell.
Role Snapshot
| Aspect | Details |
|---|---|
| Role Type | Pure SDR - cold outbound only |
| Sales Motion | Outbound-heavy (100% self-generated pipeline) |
| Deal Complexity | N/A (you don't close deals) |
| Sales Cycle | Your job ends at the qualified meeting |
| Deal Size | N/A (AE handles pricing) |
| Quota (est.) | 20+ qualified, held meetings per month |
Company Context
Stage: Unknown (likely early-stage based on 74 employees and active hiring)
Size: 74 employees
Growth: Scaling outbound team, hiring multiple SDRs for March 2026 start
Market Position: Medical device space - selling into healthcare providers who treat pain/injury patients
GTM Reality
Pipeline Sources:
- 100% Outbound - you're working territory lists provided by leadership, no inbound leads
- Cold calling is the primary motion, supported by email sequences
- No mention of marketing-generated leads or inbound interest
SDR/AE Structure: You book meetings, AEs run them and close deals. Clear handoff model.
SE Support: Unknown - likely AEs handle their own demos given medical device complexity
Competitive Landscape
Main Competitors: Unknown from available info - medical device market is fragmented with various pain management and regenerative medicine solutions
How They Differentiate: Post mentions the device "genuinely improves patients' lives" and makes selling "WAY easier" - suggests clinical efficacy is a strong point
Common Objections: Likely cost concerns, existing vendor relationships, reluctance to change protocols, need for clinical evidence
Win Themes: Patient outcomes, clinical results, differentiated technology in pain management
What You'll Actually Do
Time Breakdown
Cold Calling (60%) | Email/LinkedIn Follow-up (25%) | Admin/CRM (15%)
Key Activities
- Cold calling healthcare providers: You're dialing 50-80 numbers per day to practice owners, physicians, physical therapists, sports medicine directors. Most calls go to voicemail or get screened by front desk staff. You're trying to get decision-makers on the phone to pitch a 15-minute intro call with an AE.
- Follow-up sequences: Multi-touch cadences combining calls, emails, and LinkedIn messages. You're tracking who you've reached, who's shown interest, and who needs another attempt next week or next month.
- Qualifying conversations: When you do get someone interested, you're asking questions about their current patient volume, pain management protocols, and whether they'd be open to learning about a new treatment option. You need to pass real qualification criteria to AEs.
- Meeting coordination: Booking times on AE calendars, sending confirmations, doing reminder touches to make sure prospects actually show up (no-shows kill your bonus).
The Honest Reality
What's Hard
- Healthcare gatekeepers are tough - getting past front desk staff to reach doctors or practice owners takes persistence and creativity
- Most of your calls don't get answered. You'll leave a lot of voicemails that don't get returned
- The $50/meeting bonus only pays if the meeting happens AND is qualified - no-shows or unqualified meetings don't count
- You need to average 1 qualified meeting per business day to hit 20+/month - that's a grind when connection rates are low
- Medical device sales have longer education cycles - prospects often want to "think about it" or "do research" rather than commit to a meeting immediately
- Working from LATAM timezone might mean early starts or late nights depending on which US markets you're calling into
What Success Looks Like
- Consistently booking 20-25+ qualified meetings per month (you're getting $1,000-1,250+ in bonuses on top of base)
- AEs are accepting your handoffs as truly qualified (not pushing back that prospects aren't ready)
- You're building familiarity with the medical device space and healthcare buying process
- Your meetings are showing up at 70%+ rate (you're doing good confirmation/reminder work)
Who You're Selling To
Primary Buyers:
- Practice owners (physicians, chiropractors, physical therapists who run their own clinics)
- Sports medicine directors
- Clinic administrators or business managers who evaluate new equipment
What They Care About:
- Patient outcomes and clinical efficacy - does this actually work?
- ROI and reimbursement - how do they get paid for using this?
- Implementation effort - how much training and protocol change is required?
- Capital cost and financing options - medical devices aren't cheap
- Differentiation from what they're already doing for pain management patients
Requirements
- Native or near-native English (you're calling US healthcare providers)
- Proven track record of 20+ qualified meetings per month in a previous SDR role
- Strong cold calling skills - you need to be comfortable on the phone, this isn't an email-only role
- Disciplined follow-up - multi-touch sequences, CRM hygiene, persistence without being annoying
- Coachable and hungry - willing to take feedback and iterate on messaging
- Actually enjoy outbound work - the post explicitly says "no pretenders" who hide behind email
- Based in LATAM (requirement for this hiring cohort)